Deep Food is “Food for Thought”, a creative studio that deploys multi-sensory food design and edible experiences to promote art and culture. The studio extends the value of edibles as a content medium. The studio designs creative programmes ranging from immersive exhibition experiences to multi-sensory performances and creative workshops for a roster of institutional or corporate clients.
Deep Food is supported by the HKDC Design Incubation Programme and UAL Creative Business Accelerator. Their recent clients include the M+ Museum, the Art and Promotion Office of LCSD, the Hong Kong Biennale of Urbanism\ Architecture, Detour PMQ, the Mills, and K11 Art Mall. Their works were showcased by the Festival of Applied Imagination and Culture/ Enterprise Symposium 21, UK; Business of Design Week, HK and reported by the Dutch Institute of Food & Design, Tatler, Arts Thread UK, and locally TimeOut, Radio Television Hong Kong and more.
Cofounders of Deep Food, Cindy and Heinrik, both graduated from PolyU with BA in Product Design. Cindy obtained MA in Applied Imagination in the Creative Industries at Saint Martins, UAL, UK and attended the Economics Summer Programme at the University of Cambridge; she is recognised by UAL International Post-Graduate Scholarship 21’, HKDfA Young Design Talent Award 19’, PolyU the Most Outstanding Student Award 18’; and full scholarships in her study.